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Archive for the ‘Daily Deal Sites’ Category

Facebook’s Floatation – PRimage ponders ‘will it be an investors dream?’

Friday, April 20th, 2012

As a social media strategist, Judy Viitanen is a keen advocate of Facebook and its ‘Platform Power’!  With 800+ million users worldwide and 4 billion items shared every day, Facebook is the undisputed titan of the social network sites.

Rumours suggest its highly-anticipated flotation is expected to happen on May 17.  Judy Viitanen and the PRimage team will watch with interest … We wonder if it will prove to be an investors dream. Is the $100bn valuation likely?  Facebook’s estimated revenues last year were $4.3bn – with $3.8bn coming from advertising and $470 from Facebook Credits.

Watch this space ……

PLATFORM POWER! PRimage loves social media!

Thursday, April 19th, 2012

Social Media Messaging & Marketing is the grist to our mill!

At PRimage we work with your team to make sure you’re taking full advantage of the appropriate social media platforms — or take over your “identities” for you altogether.

HAPPY 2012! Love and best wishes from Judy Viitanen and PRimage

Saturday, December 31st, 2011

☆¸.•°*”˜˜”*°•.¸☆ ★ ☆¸.•☆☆¸.•°*”˜˜”*°•.¸☆

In 2012….I hope the kindness you’ve given to others returns many times to you.
May you have the hindsight to know where you’ve been,
The foresight to know where you’re going,
And the insight to know when you’re going too far.
May hope, love, and warmth be in your heart’s possessing,
And may the New Year bring you and yours many blessings.
Happy New Year!

Judy Viitanen

Social media marketing and ad trends – PRimage view on US trends

Wednesday, July 13th, 2011

PRimage has read some interesting and recent stats on social media marketing and advertising trends for small businesses/local advertisers in the US that we want to share.

Small businesses in the States are clearly looking for new customers on social media platforms – and are taking a positive stance about putting this into the marketing mix. Judy Viitanen believes this trend should be noted by UK small businesses and local advertisers ‘across the pond’!

One emerging area of social media that PRimage is already interested in for our clients is the daily deal sites, such as Groupon and LivingSocial.  We are big fans of both – and Judy often takes advantage of the offers for her own and family use.

From these stats it appears that small businesses are diving into social media with good reason: they give them with much needed exposure to new customers and sales.

A study last month by MerchantCircle shows that although only 9.4% of the businesses polled had offered a daily deal with a group buying site, 77% of those businesses said they would do so again. Of those that said they would offer a deal again, 58% cited it as being effective for customer acquisition, and 24.3% even turned a profit. “Creating a profile on a social network” was named the most effective marketing or advertising tactic used according to the nearly 5,000 local business owners polled by MerchantCircle.