Judy Viitanen and the team believe whether we are communicating with clients/customers, colleagues, or family/friends, we can use positive language to project a helpful image rather than a destructive one. 
The impact and importance of positive communication as summed up by Mahatma Gandhi can be translated as:
- “Keep my words positive. Words become my behaviours.
- “Keep my behaviours positive. Behaviours become my habits.
- “Keep my habits positive, because my habits become my values.
- “Keep my values positive, because my values become my destiny.
- “There is no dress rehearsal. This is one day in our life.”
We can help ourselves to develop positive language by:
- choosing words and actions that convey the impression we wish to give;
- actively listening to the words, tone and intonation we use when we speak and by editing carefully what we write;
- deleting anything negative and replacing it with something more positive;
- practising this process until the negative words and phrases are filtered out before they are expressed;
- when disagreeing with something or someone, giving clearly the reasons for our disagreement before stating that we disagree;
- offering alternatives or suggesting options and amendments to ideas that we genuinely believe inappropriate or unworkable;
- asking for support, and challenge, from our colleagues.
As Health Secretary Andrew Lansley publishes further details on the NHS White Paper today, Judy Viitanen and the PRimage team had their mid-morning coffee break tuning into Mr Lansley’s live online White Paper Q&A via the Number 10 web site.
What’s your view?
Have spent this morning assessing media reaction to NHS reforms. 
We were amused by Burnham’s quote that ‘PCTs are screwed’ in response to Lansley statement!
The coalition government is set to launch its much anticipated NHS White Paper later today and with it major changes to the NHS system.
It’s likely that the White Paper will propose that around £80 billion should be handed directly to general practitioners who will then be given the power to invest the money in patient care as they see fit.
Day Lewis Pharmacy Group – the UK’s largest independent pharmacy multiple - is urging people to keep hydrated, following official weather forecasts of high temperatures and a possible heat wave alert - which could pose health risks. 
