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Archive for the ‘Conferences’ Category

Welcome to PRimage

Friday, February 1st, 2013

Bill Gates once said, “If I was down to my last dollar, I’d spend it on public relations.”

That’s quite an endorsement for the value of PR.

If you want to make 2013 the year that your company or product maximises the value of strategic and results-led PR, we can help.

PRimage offers you fresh ideas and a wealth of experience. Our experience spans most industries – and we offer specialist insights in health, well-being, property and social media.

Our social media marketing services cover daily management of your business Facebook page(s), Twitter, LinkedIn, Pinterest and company blog postings – all strategically structured to work in synergy to increase brand awareness. We maximise our three decades of public relations and marketing experience and our 360-degree deep immersion in social media to help connect ideas, trends, products and people!

New for 2013 is our PR & Marketing Package for Start-ups – aimed at new companies who need to get their budding business and products off to a healthy start.

Download our credentials presentation to learn more about our services and how PRimage create the buzz to help you stand out and get noticed!

Judy Viitanen and the PRimage team are sure your business will benefit from our cost-effective services and client-orientated approach.

When you’ve reviewed our presentation and you’re ready to find out more, please contact us for a free consultation.

PRimage PP Credentials

Trade show Tips – PRimage VIP Events recommend

Friday, January 11th, 2013

Boring trade show and exhibition displays don’t usually stimulate much conversation. At least they don’t stimulate much positive attention. By emulating some of these award-winning displays, your company could earn a better reputation and find more success! Judy Viitanen likes these ideas – PRimage are going to check them out and we suggest you do too!


PRimage VIP Events: We transform ordinary meetings into extraordinary events!

Thursday, January 10th, 2013

January is a good time to start looking at the business year ahead and the corporate and social events calendar for your company.  Despite the impact of the economic downturn, there will always be sales conferences, seminars, workshops, training days, product launches and presentations and corporate dinners and conferences that a successful company has to schedule, organise and attend.

Judy Viitanen and PRimage VIP Events have a strong track record in event management and venue sourcing – our flexible approach provides dynamic, creative and cost effective solutions for all your event requirements.

As we know all too well, the planning process is one of the most important aspects in successful Event Management: the more robust the plan, the smoother the journey to success. And the earlier you start your event planning the better! Never underestimate how long the process can actually take.

PRimage VIP Events are happy to help you plan and organise your 2013 company event – whether it’s a sales seminar for 30 executives or a corporate gala dinner for 300 VIP guests, our team of talented event professionals will ensure a flawless and cost-effective experience.  To find out more and how we can help you stage a memorable event, please contact Judy on: 07717691845 or email judy@primage.org.

We look forward to hearing from you. Happy New Year!

HAPPY 2012! Love and best wishes from Judy Viitanen and PRimage

Saturday, December 31st, 2011

☆¸.•°*”˜˜”*°•.¸☆ ★ ☆¸.•☆☆¸.•°*”˜˜”*°•.¸☆

In 2012….I hope the kindness you’ve given to others returns many times to you.
May you have the hindsight to know where you’ve been,
The foresight to know where you’re going,
And the insight to know when you’re going too far.
May hope, love, and warmth be in your heart’s possessing,
And may the New Year bring you and yours many blessings.
Happy New Year!

Judy Viitanen

Facebook at the intersection of technology and social issues – PRimage view

Thursday, September 22nd, 2011

Judy Viitanen spent several hours watching the live feed on the keynote FB f8 Conference.  Her verdict: awesome! lol

PRimage rate Bret Taylor, Facebook CTO as the star of the show Conference – and he gave a great presentation! He explained to the assembled crowd of developers how this will actually work. It’s going to take some time for Timelines to roll out to Facebook’s huge user base, he said.

“Adding an app to your timeline is a real-time experience,” Taylor said. When a user discovers an app, either through a friend’s timeline or through a brand’s Facebook page, they just click on a button that says “add to Timeline.” It’s not clear whether users will be given any kind of warning as to what types of information the app will be able to access from your Facebook account, which is what happens now when you go to install an app on your Facebook profile.

Six different layout styles will be available to developers for choosing how they want to present the social content within their app, and the best apps will be the ones that were designed for sharing from the first line of code, Taylor said.

App discovery is always a huge problem in this modern app world, and Facebook has come up with an artificial intelligence engine called Graph Rank that helps order apps and app activity. App developers will be able to see which parts of their app are resonating with users and which parts are duds, allowing developers to fine-tune their apps based on that feedback.

Facebook’s Open Graph, allows developers to build social applications on top of Facebook’s technology.  The “lifestyle apps” let Facebook users share activity around exercise, cooking, travel, and the like.

Apps in Timelines: Facebook has changed the way that third-party apps display content in your timeline, rather than forcing the user to create boxes to display their favorite apps, Zuckerberg said.

Timeline will be available as a beta for developers as of the end of this keynote, and it will start rolling out to everybody over the next few weeks. The new apps described above will arrive along with Timeline, so it sounds like this will be a gradual process. Certain news-reader and music apps will launch right away.

Zuckerberg finished off talking about Intel (and Moore’s Law), and how that concept of pushing the envelope and finding out what’s possible set the direction for the technology industry. Facebook sees itself as a bridge between the technology industry and social issues, he said, and it will allow the company a unique viewpoint into what’s coming down the road.


Thursday, September 22nd, 2011

Lots of media hype, speculation and rumours this morning on Facebook’s f8 developers conference in San Francisco. PRimage can hear the haters whining already!  Judy Viitanen and the team are struggling not to bitch too much about the new real-time news ticker ….

Looks like much of the focus on their changes will be their priority to become the social layer that supports, powers and connects every single piece of the web, no matter who or what it is or where it lives.  Seems it all boils down to one problem: emotion. Facebook has hundreds of millions of users and spectacular levels of engagement, but it is a platform that has lost its emotional resonance over the years. More and more people visit Facebook out of necessity rather than desire. It’s a platform people prefer to hate, but won’t leave simply because all their friends are there.

That’s why Facebook launched three very recent changes: revamped Friend Lists, a real-time news ticker, and the subscribe button. Friend Lists lets you share content with just your closest friends (with whom you have the strongest emotional connection), and the ticker lets you have real-time conversations with your friends as soon as they do anything. Subscribe lets you fill your News Feed with people you admire and respect, fostering a different type of emotional connection.

So, the betting money on the changes Facebook will roll out a f8 today are all about their mission to enhance the emotional connection its users have to each other through Facebook. These changes will make Facebook a place where nearly everything in your life is enhanced by your social graph. These changes will make it so you know your friends better than you ever thought you could!

Watch this space!

The business value of trade shows

Friday, March 4th, 2011

At PRimage we are great fans of trade shows: if used strategically they can prove to be great value for our healthcare clients in the UK and the US.  

Aside from the opportunities for selling, reinforcing existing business relationships, gaining new clients and contracts and launching new products; exhibitions and trade shows also offer companies the benefit of learning and understanding more about the latest trends in their industry, and crucially to gain knowledge about their competitors.

So, we are interested at the findings of a new piece of research from PricewaterhouseCoopers which shows that trade seminars, face to face business meetings and the like have pumped nearly $1 trillion into the American economy. Cumulatively, these events created 1.7m jobs!

PRimage VIP Events: The 5 ‘musts’ for successful event planning

Thursday, January 13th, 2011

Our years of experience in organising successful and impactful client events has made PRimage pretty sassy in understanding what’s needed for successful pre and post planning.

Before planning your event or meeting, Judy Viitanen and the team advise that you focus on these 5 core points:

1.    Why are we meeting;
2.    What do we want to accomplish;
3.    Who’s coming;
4.    Where are we going;
5.    When will we meet?

Knowing the answers to these questions will help you get off to a good start!

More Tips:

Always ensure a thorough venue site visit before you book. Be sure to inspect the function rooms and amenities.  See if you can meet key staff while you’re there, including the sales manager or Meeting Director.

Become familiar your chosen venue’s facilities and the capabilities of its staff. And choose a venue partner you can trust to guide your decisions accordingly.

Be clear whether spouses and children are welcome at your meeting or event. If they are invited to join in the occasion, be sure to have activities for them and extra rooms lined up.

One week before your event, confirm your meeting schedule, number of attendees, room set-up, AV needs, meal and reception schedules, travel logistics and overnight accommodation requirements.

Don’t underestimate the importance of attractive and informative event and meeting literature and marketing collateral. Clearly organized, well-designed folders, programmes, binders, directional signs and ID badges reinforce the importance of the meeting.

Take a break

It’s also crucial to keep attendees’ attention at meetings. We have discovered the useful tip of developing themes for meeting breaks. A morning break, for instance, could be a health break, with healthy snacks and a stretching session led by a professional.  In our experience, meetings and seminar should not go longer than 2 hours without a break, or attendees will get restless, or worse still bored!

Location, location – and timing is everything!

This is crucial. Consider a few key points when choosing your event location: geography, accessibility for attendees, budget, amenities, facilities and nearby attractions. After all, you want attendees to enjoy themselves at your meeting, and travel with relative ease.

Logistics and robust schedules are vital. Determine the arrival time for most of your guests so you, as event co-ordinator and the venue staff are properly prepared. If you’re inviting speakers to your meeting, ask them if they have a preference for room set-up. Some may prefer theatre seating; some may like roundtable. It depends on what they have to say and how they like to say it.

PRimage VIP Events ensure your events exceed expectations

Contact us today for more information: 01727874137 Or 07717691845

email: judy@primage.org


Tuesday, September 28th, 2010

Key opinion formers from the pharmacy sector and pharmaceutical and healthcare industries came together on the weekend of 18-19 September, to celebrate the Day Lewis Group’s Annual Conference, Awards and Gala Dinner. Over 350 Day Lewis Pharmacy staff members from around the country – branch managers, pharmacists, technicians, Pre-Registration students, MCA’s and head office personnel – enjoyed two busy days of lively networking, debate, business opportunities, training sessions and a diverse range of informative seminars.

Commenting on the Conference, Day Lewis CEO, Kirit Patel, said:
“Our annual Day Lewis Conference is always an important and enjoyable event – but this year it was especially significant, as we are celebrating our 35th anniversary of the founding of the Day Lewis pharmacy group, in 1975. During the past week, I have received a lot of positive feedback from our staff and guests – and I am extremely pleased that so many people had an enjoyable and valuable conference experience.  I was delighted to welcome so many valued pharmacy colleagues and business associates, and on a personal level; it was my privilege and pleasure to present 10 Day Lewis staff Awards. It’s the people who work for us that make our company so special, which is why our ethos of teamwork will always be at the very heart of our future business and practice success.”

The Conference agenda of business and training sessions, hosted by guest speakers from Merck Serono, Novartis, GSK, J&J, IDH and Reckitt Benckiser, was structured to cover important pharmacy practice and business topics, highlighting innovation and current trends, challenges and aspirations within the profession.  The Trade Show, supported by over 50 major pharmaceutical sponsors and Day Lewis suppliers, proved especially popular with delegates.

The high spot of the two-day conference was the ever-popular Day Lewis Gala Dinner, which was attended by over 400 guests from the world of pharmacy, business and politics, as well as the all-important Day Lewis staff – many of whom embraced the evening’s ‘Viva Las Vegas!’ theme, with stunning success!    The Gala Dinner also proved an ideal opportunity for Kirit to showcase staff success stories from the Day Lewis branches – and a number of staff received coveted awards in recognition for their achievements and excellence.

In his Gala Dinner ‘welcome’ speech, Kirit gave guests a whistle-stop review and anecdotes of his career and the milestone in the company’s history. He commented that over the past three decades, Day Lewis  had experienced both success and struggle in equal measure – weathering the recession and high interest rates of the early 1980’s, and rising to the professional challenges and opportunities to deliver modern, public-facing pharmacy services for the benefit of patients.  He reflected on the enormous financial pressures and challenges facing the profession – and highlighted his personal ethos and vision to be at the forefront of innovation and positive initiatives in the independent pharmacy multiples sector.

Kirit concluded with a commitment to developing expertise in delivering pharmacy and business process change, saying: “As we celebrate the past 35 years and anticipate the future, my aspiration is to build on our achievements in making Day Lewis a great healthcare brand that champions people’s health. Day Lewis has a solid history and a strong future!”

PRimage VIP Events – delivering memorable VIP events!

Friday, July 30th, 2010


PRimage VIP Events Team

Our areas of expertise include:

  • Black Tie Events, Celebrations & Parties
  • Corporate Dinners
  • Corporate Hospitality
  • Road Shows
  • Trade events & Exhibitions
  • Awards Programmes
  • Conferences
  • Seminars, Congresses & Symposium
  • Internal, external and Partner events
  • Sponsorship Management
  • Product launches
  • Executive and Board meetings
  • Press events

We provide an outsourced option – or can work as an extension to your own team.

Our services include:

  • All pre-event negotiations and publicity
  • Venue research and sourcing
  • Bookings and liaison with venues and suppliers
  • Full facilitation for your guests including invitations, attendance confirmations, dietary requirements, registration
  • Speech writing, publicity and photography

Corporate Events

When you are planning a spectacular corporate event it’s vital that you choose the right company to help. Whatever the event, professional event organising makes it an unforgettable experience that has been carefully planned for every contingency and diligently controlled to delight the senses and be truly appreciated by all.

PRimage VIP Events aim to make your events exceed expectations

PRimage VIP Events aim to make your life easier and add value to your business

Venue Finding

Whatever your event requirement – personal, family or business – our experience and knowledge of the hotel and venue sector ensures the very best available package for you. We can find an imaginative, cost-effective and appropriate venue that will set the right atmosphere and ambiance for your event.