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Budget 2014

Wednesday, March 19th, 2014

So … Growth is up, house prices are up and it’s a golden age for pensioners and bingo players!! PRimage take on the Budget Buzz …

NEW Focus Group Service from Bizziebaby

Monday, August 5th, 2013

Bizziebaby, the online review website for all the family – www.bizziebaby.co.uk – have developed a bespoke focus group service for companies wishing to use qualitative research to probe parents’ views and opinions on their products.  Bizziebaby provides the expertise; the database and the ability to supply you with incisive insights to tap into the minds of the general public, find out what they feel, what they want, and what they need. 

Our new focus group service will include developing the group discussion questions, recruiting respondents from our dedicated reviewers, conducting the focus group and analyzing and reporting your results. It offers you the chance to research any aspect of your business, formulate ideas for the future and use this feedback for the marketing direction of your brands.

Our video team have over 20 years’ experience within the industry and are skilled in all aspects of video production and editing.  Our experienced focus group Moderator is Judy Viitanen – a seasoned PR and Marketing professional who has over 30 years’ proven track record in marcomms in the UK and USA.

Judy Viitanen comments: “I am delighted to be working with the Bizziebaby team on their exciting new service, which will offer their existing and new clients a personal, friendly and tailored approach to maximising the benefits of qualitative research.  In collaboration with our clients, we will ensure the aim of the focus group aligns with your strategic marketing, and we will then analyse and make sense of what respondents say in a way that is both actionable and meaningful. In my experience, focus groups are one of the most cost-effective ways to provide an insight into the public’s mind on how they perceive a product or service”.  

To find out more, discuss your requirements and to book a focus group programme please call Becky Taylor on 0845 2930998.

-ends-

About Bizziebaby:  Bizziebaby was established in 2008 and has evolved to become the only website totally dedicated to featuring reviews for products applicable to ‘All the Family’.  Over the years Bizziebaby has established a very extensive, unique database of parents throughout the United Kingdom. 

The Bizziebaby database: Is updated daily which gives us the unique ability to supply any client with a very specific focus group set of respondents; Features information on the Parents – Age of mother and father, age of children, gender, location within the UK, allergies food/skin, if a parent is breastfeeding etc.  This enables us to exclusively tailor a Focus Group research programme to each individual client’s needs; presently incorporates 6,500 registered members living in the United Kingdom and the Chanel Islands.  

For these reasons – and more – Bizziebaby can offer one of the most exclusive Focus Group Research programmes available!

Welcome to PRimage

Friday, February 1st, 2013

Bill Gates once said, “If I was down to my last dollar, I’d spend it on public relations.”

That’s quite an endorsement for the value of PR.

If you want to make 2013 the year that your company or product maximises the value of strategic and results-led PR, we can help.

PRimage offers you fresh ideas and a wealth of experience. Our experience spans most industries – and we offer specialist insights in health, well-being, property and social media.

Our social media marketing services cover daily management of your business Facebook page(s), Twitter, LinkedIn, Pinterest and company blog postings – all strategically structured to work in synergy to increase brand awareness. We maximise our three decades of public relations and marketing experience and our 360-degree deep immersion in social media to help connect ideas, trends, products and people!

New for 2013 is our PR & Marketing Package for Start-ups – aimed at new companies who need to get their budding business and products off to a healthy start.

Download our credentials presentation to learn more about our services and how PRimage create the buzz to help you stand out and get noticed!

Judy Viitanen and the PRimage team are sure your business will benefit from our cost-effective services and client-orientated approach.

When you’ve reviewed our presentation and you’re ready to find out more, please contact us for a free consultation.

PRimage PP Credentials

PRimage VIP Events: We transform ordinary meetings into extraordinary events!

Thursday, January 10th, 2013

January is a good time to start looking at the business year ahead and the corporate and social events calendar for your company.  Despite the impact of the economic downturn, there will always be sales conferences, seminars, workshops, training days, product launches and presentations and corporate dinners and conferences that a successful company has to schedule, organise and attend.

Judy Viitanen and PRimage VIP Events have a strong track record in event management and venue sourcing – our flexible approach provides dynamic, creative and cost effective solutions for all your event requirements.

As we know all too well, the planning process is one of the most important aspects in successful Event Management: the more robust the plan, the smoother the journey to success. And the earlier you start your event planning the better! Never underestimate how long the process can actually take.

PRimage VIP Events are happy to help you plan and organise your 2013 company event – whether it’s a sales seminar for 30 executives or a corporate gala dinner for 300 VIP guests, our team of talented event professionals will ensure a flawless and cost-effective experience.  To find out more and how we can help you stage a memorable event, please contact Judy on: 07717691845 or email judy@primage.org.

We look forward to hearing from you. Happy New Year!

Americans’ love of new mobile technology: PRimage comment

Thursday, August 2nd, 2012

Over three-quarters of Americans age 43 and under now use a smartphone, according to new figures.  Growth is set to continue and, by mid – 2013, the number of consumers with smartphones will increase 53% from 99 million to 151 million. Forecasts suggest that Android users will continue to outstrip iPhone users – 48% vs. 32%.

Judy Viitanen and PRimage believe that marketers need to take note and optimize their campaigns according to consumers’ increasing obsession with mobile technology. There’s no escaping the fact that mobile will dominate content consumption in the future.

Google Mobile Advertising – PRimage comment

Friday, July 20th, 2012
Judy Viitanen has been looking at Google’s latest financial results … Seems that Google sold more advertising at lower prices ….  The number of “paid clicks” during the quarter, or clicks on advertisements for which Google charges a fee, surged by 42 per cent from a year before, marking an acceleration from the first three months of this year. However, the company also reported a further deterioration in the amount of money it makes from each click, with a 16 per cent decline due to a shift to lower-priced mobile advertising and the impact of foreign currency changes.

Google’s revenues are still growing nicely:

But ….

Google’s total paid click growth and its cost-per-click are rapidly diverging:

Is this a case of ‘Piling it high and selling it cheap’? ….

Some interesting stats on mobile phone usage

Tuesday, July 17th, 2012

Over half of all cell phone owners use their phones while watching television:

This comes from a new study from the Pew Center for Internet and American Life Project. Cell phone owners use their phones to keep themselves occupied during commercial breaks, talk to other people watching the same show, verify whether what they hear on TV is true or not, and to log on to sites to see what other people are saying about a show. Judy Viitanen wasn’t surprised to read that younger users are more likely to be “connected viewers.” About 81 percent of cell phone owners surveyed between the ages of 18 and 24 say that they fit into this category.

Worldwide Mobile subscriptions = over 6 billion

And PRimage has also checked out a  new study from the World Bank which has found that around three-quarters of the Planet’s population now has mobile phone access. The number of mobile subscriptions across the world — both pre- and post-paid — has grown from less than 1 billion in 2000 to over 6 billion, the study said. And, with so many people buying up multiple subscriptions, the study said, the number of mobile subscriptions is expected to quickly pass the human population!

PRimage View On Work & Life ….

Wednesday, June 20th, 2012

This is Judy Viitanen’s ethos …. At PRimage we always do our best to work hard and be nice to people! :)

Smartphone Stats

Wednesday, June 20th, 2012

PRimage offers PR & Marketing Package for Startups.

Thursday, June 14th, 2012

Our Startup PR Package is flexible, affordable, and can scale with your company’s growth

This added value offering is aimed at new companies who need to get their budding business and products off to a healthy start.  We can help you get your name out there, create buzz, and help you stand out and get noticed.

We understand the challenges you face.  And we know that marketing and PR play a vital role in the life of a startup. We offer tangible, powerful, meaningful, and effective PR, marketing and social media solutions that fit your budget and your objectives.

Marketing Accelerator

And when you are ready to develop your business further, we can work with you on a strategic marketing and social media plan. Your personalised road map to success!

Social Media Strategies

Maximising the power of social media is a ‘must’ for any business – and especially startups. PRimage can help you develop your social media networks and messaging to achieve impact.

Interested in learning more?

Call 07717691845 or email judy@primage.org for more information.