After reading today’s YouGov opinion poll in The Daily Telegraph, which puts Labour on 23 points and the Conservatives on 47 – a substantial lead of 24 points, Judy Viitanen and the PRimage team wonder how much worse things can get for Labour and in particular our ‘clunking fist’ Prime Minister? It seems that Gordon Brown’s popularity and personal rating among voters is the same as Sir John Major’s at his lowest point and worse than Michael Foot!
Worse still for Labour, this 23% rating is the lowest level of support for the Party since Gallup first asked people to declare their voting intention in 1943. After their Crewe and Nantwich by-election disaster and the catalogue of recent sagas with fuel prices, gloomy economic and property news and plans to clobber motorists PRimage is not surprised to see that when asked who would make the best Prime Minister, 39% of people polled said Conservative leader David Cameron, a rise of 7% on last month. Mr Brown’s rating fell 2% from April to 17%. Only 15% of those surveyed were satisfied with Mr Brown – the same as during the worst years of the Major administration in the early 1990s.