qianshanwanshui blog
Marketing, branding and consumerism vital for the new NHS, says PRimage’s Peter Viitanen « PRImage

Marketing, branding and consumerism vital for the new NHS, says PRimage’s Peter Viitanen

Peter Viitanen, PRimage marketing director, believes that with the strategies of both the Darzi Review and those of the primary and community care report linking service quality and funding for the first time, it means that after 60 years, marketing looks like playing a key and integral role in the new NHS. PRimage welcome this wholeheartedly – and we would love to use our proven track record of healthcare communications expertise and in-depth integrated marketing and research skills to help NHS organisations and health professionals make the most of this opportunity to help create a truly patient-led NHS.

To find out how Peter and the PRimage team can help you maximise fully your NHS marketing opportunities – and build your NHS ‘brand’ with consumers, please contact us on 01727-874137, email judy@primage.org

Leave a Reply