This week sees the launch of the UK’s first National Fitness Week, aimed at getting the country fit and active. PRimage MD, Judy Viitanen applauds this campaign – and wishes the organisers every success in their objective of breaking down perceived barriers which stop many people from exercising.
As a specialist healthcare communications agency, PRimage knows that there is clear evidence that regular exercise is one of the key ways to improve health and wellbeing – helping to reduce the numbers of lifestyle diseases such as hypertension, heart disease, asthma, osteoporosis and cancer. And research shows that short bursts of exercise can benefit heart health just as much as tedious endurance training.
Judy kick-started the New Year by taking part in a ‘Walk for Health’ competition, organised by Lifeclinic International Inc, the world’s largest supplier of automated blood pressure monitors and health stations. Using a free SportBrain pedometer supplied by Lifeclinic, she managed to clock up over 90,000 steps during the 10 days of the competition … and is now a convert to factoring regular walks into her busy daily schedule. She says she’s really enjoying it and is determined to walk more during 2009 and maintain good levels of low-impact exercise and improved wellbeing. … So, why don’t you get motivated and start walking … it’s fun and cheaper than going to the gym!
To find out more about Lifeclinic, visit their Web site www.lifeclinic.com … Just click on the general health information button on the home page – and you can access an excellent resource for information about health conditions such as high blood pressure, diabetes, and heart disease. There are also some great expert tips on general fitness, weight management and nutrition; plus you have the benefit of a personalised health record service.
Or if you’re looking for a simple and fun way to improve your health, order a SportBrain pedometer. This neat personal fitness gadget, worn at the waist, counts every step of the wearer and tracks and analyzes your daily physical activity. As Judy says, ‘It really is a great investment in your health, and the next best thing to having a personal trainer. What’s more, it’s simple to use (even for a non-techy person like me) – and a bit addictive to help get those steps to increase!’